We knew from the very beginning that this was big. So it comes as no surprise that the rest of the world has now recognized it as well. Zimmerman has just been named as the recipient of a 2011 AME Platinum Trophy for last year’s Lane Bryant campaign. Zimmerman was selected as the top scoring entry in all of North America!!
Advertising Marketing Effectiveness (AME) awards recognize creative and successful marketing strategies across all industry verticals. Awarding results-driven creativity, the AME’s award the most effective advertising campaigns on a global scale.
This announcement follows right on the heels of the same story being named as Brandweek’s No. 1 story of 2010!! At Zimmerman, we’ve always focused on the outcome of our work rather than the output of our work. And what an outcome this was!!
Congratulations again to David Nathanson, Zimmerman’s EVP and Executive Creative Director, and to everyone else who had a hand in this victory!!
AME Awards – Winners Announced
YouTube – Zimmerman & Lane Bryant: “Not what Mom had in Mind”
You Sleep When You Die – Brandweek’s No. 1 Story of 2010 – A Game Changer