You Sleep When You Die

Carter, who passed away Thursday, was a fierce competitor and a natural leader. His greatest joy in life was winning a baseball game. I remember watching him play during his prime and thinking that he was the toughest guy on either side of the field, both mentally and physically. And I wasn’t the only one who felt that way.

The game may be over now, but the Super Bowl is still a hot topic, especially in our industry… On Monday, I shared my own answers with Tracy Byrnes of Fox Business Network. What are your thoughts?

“1984″ was the very first high-profile Super Bowl ad. It was an event in itself. Before this, the ads you saw during the Super Bowl were pretty much like all the other ads you saw during any other football game. Nobody tuned in to watch the ads; people tuned in to watch the game. But on Super Bowl Sunday, 1984, Steve Jobs, a master promoter, changed that. He got people to pay more attention to his ad than they did to the game! Along the way, he paid for a bigger production budget for a TV ad than anyone had ever seen … freaked out the Apple board of directors … and raised the bar for my entire industry.

In hockey, when you score three goals in a single game, they call that a “hat trick.” It’s pretty tough to do. For south Florida hockey fans it’s time to celebrate a very special player who just scored a “hat trick plus one.”

Penn State’s next head coach must, before anything else, be person of character. Bobby Stoops of Oklahoma comes to mind. So does John Wooden, the legendary UCLA basketball coach. You can’t picture either of those coaches turning a blind eye to his obligations the way Paterno did. Are coaches like that easy to find?