You Sleep When You Die
you sleep when you die...and other unpopular thoughts from retail marketing leader, Jordan Zimmerman
Over 26 million Americans live with diabetes. It is deadly, and it leaves amputation, blindness, and kidney failure as its calling cards. This disease is what the subway ad campaign was trying to address. Instead of playing “gotcha” and getting all worked up about Photoshop, the Times should have used the blog to praise the city for doing something constructive about a major public health problem.
The game may be over now, but the Super Bowl is still a hot topic, especially in our industry… On Monday, I shared my own answers with Tracy Byrnes of Fox Business Network. What are your thoughts?
October 3 marks the beginning of National Customer Service Week, an annual event sponsored, since 1991, by the Customer Service Group. This special week is designed to encourage companies in all industries to reward their very best customer service reps by launching celebrations that shine a spotlight on best practices…As we enter National Customer Service Week, I want to ask you: What company is your hero when it comes to customer service — and why?
Beginning in September 2012, the FDA will, at long last, make a serious attempt to get you to put the cigarette out. How? By requiring much larger, much more prominent, and much more graphic cigarette health warnings on all cigarette packaging and advertisements in the United States. The labels feature no-bullshit images like that of a guy smoking through his tracheotomy hole.
Does that gross you out? Good. Smoking is gross.
Take a look at a recent Nissan spot, one that I was particularly proud of. It uses gentle humor to hit two powerful “hot button” issues: the rising gas prices we are all facing these days … and the Nissan line’s impressive record of fuel economy.
 |