<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>You Sleep When You Die &#187; Burgers</title>
	<atom:link href="http://www.yousleepwhenyoudie.com/tag/burgers/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.yousleepwhenyoudie.com</link>
	<description>you sleep when you die...and other unpopular thoughts from retail marketing leader, Jordan Zimmerman</description>
	<lastBuildDate>Mon, 06 Feb 2012 21:31:47 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Whose Job is it, Anyway?</title>
		<link>http://www.yousleepwhenyoudie.com/2011/07/14/whose-job-is-it-anyway/</link>
		<comments>http://www.yousleepwhenyoudie.com/2011/07/14/whose-job-is-it-anyway/#comments</comments>
		<pubDate>Thu, 14 Jul 2011 16:02:08 +0000</pubDate>
		<dc:creator>JZ</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Burgers]]></category>
		<category><![CDATA[Fast Food]]></category>

		<guid isPermaLink="false">http://www.yousleepwhenyoudie.com/?p=2331</guid>
		<description><![CDATA[<img src="http://www.yousleepwhenyoudie.com/wp-content/uploads/2011/07/0711-04.jpg" alt="Whose Job is it, Anyway?" title="Whose Job is it, Anyway?" width="500" height="150" class="alignnone size-full wp-image-2338" />

Mom, Dad, and other family members are still the biggest influences on the eating choices of their kids, and anyone who argues otherwise is delusional. ]]></description>
		<wfw:commentRss>http://www.yousleepwhenyoudie.com/2011/07/14/whose-job-is-it-anyway/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Now That&#8217;s Dedication</title>
		<link>http://www.yousleepwhenyoudie.com/2010/11/05/now-thats-dedication/</link>
		<comments>http://www.yousleepwhenyoudie.com/2010/11/05/now-thats-dedication/#comments</comments>
		<pubDate>Fri, 05 Nov 2010 19:30:02 +0000</pubDate>
		<dc:creator>JZ</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Zimmerman Advertising]]></category>
		<category><![CDATA[Burgers]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[Employees]]></category>
		<category><![CDATA[Halloween]]></category>
		<category><![CDATA[White Castle]]></category>
		<category><![CDATA[Zimmerman]]></category>

		<guid isPermaLink="false">http://www.yousleepwhenyoudie.com/?p=1610</guid>
		<description><![CDATA[<img src="http://www.yousleepwhenyoudie.com/wp-content/uploads/2010/11/1110-dedication.jpg" alt="" title="1110-dedication" width="500" height="150" class="alignnone size-full wp-image-1617" />
Lots of companies claim to be dedicated to their clients. But how many of them actually go above and beyond the call of duty to show it? 

When you step off of the elevator at Zimmerman, there’s a quote from me on a sign that says, “Relentlessly pursue the client’s goal, but never rest in the glory.” That’s more than a motto for us – it’s something we live and breathe every single day...]]></description>
		<wfw:commentRss>http://www.yousleepwhenyoudie.com/2010/11/05/now-thats-dedication/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>White Castle Is Hot</title>
		<link>http://www.yousleepwhenyoudie.com/2009/03/06/white-castle-is-hot/</link>
		<comments>http://www.yousleepwhenyoudie.com/2009/03/06/white-castle-is-hot/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 15:11:56 +0000</pubDate>
		<dc:creator>JZ</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Zimmerman Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Burgers]]></category>
		<category><![CDATA[Fast Food]]></category>
		<category><![CDATA[Jordan Zimmerman]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Business]]></category>
		<category><![CDATA[QSR]]></category>
		<category><![CDATA[White Castle]]></category>
		<category><![CDATA[Zimmerman]]></category>

		<guid isPermaLink="false">http://www.yousleepwhenyoudie.com/?p=70</guid>
		<description><![CDATA[<a href="http://www.yousleepwhenyoudie.com/wp-content/uploads/2009/03/img_whitecastle_jordandavid.jpg"><img src="http://www.yousleepwhenyoudie.com/wp-content/uploads/2009/03/img_whitecastle_jordandavid.jpg" alt="img_whitecastle_jordandavid" title="img_whitecastle_jordandavid" width="500" height="150" class="alignleft size-full wp-image-69" /></a>
Everybody wants it.  If you were lucky enough to grow up with White Castle (like I did), you are a devoted customer for life.  And if you didn't grow up with it, you wish you did!

As great and as iconic as White Castle is, it will be making some changes moving forward.  I'm excited that Zimmerman will be there to create and witness these changes but also to drive the brand's future success.  

Now that's hot.

Take a look at the press coverage in AdvertisingAge and AdWeek.]]></description>
		<wfw:commentRss>http://www.yousleepwhenyoudie.com/2009/03/06/white-castle-is-hot/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
	</channel>
</rss>

