You Sleep When You Die
you sleep when you die...and other unpopular thoughts from retail marketing leader, Jordan Zimmerman
If you are the leader of an enterprise, people are going to be looking to you to set the standard for quality in the organization. If you set the bar low, intentionally or unintentionally, then your organization will fail. You have to set the bar high, consciously, and keep it high, if you want to succeed.
We tend to forget that the man who said “Ask not what your country can do for you” actually meant what he said..Chris Matthews’s new book Jack Kennedy: Elusive Hero reminds us that he meant every word, and built his economic policies around those words.
I always admired Al Davis a great deal, and saw him as a special kind of role model. He embraced the “maverick” label, and he successfully walked the thin line between being feared and being loved. Perhaps most importantly, he had a long-term commitment to excellence in the art of branding. The iconic silver-and-black Raiders logo is one of the most enduring brands in all of sports.
Our agency is all about measuring results. Let’s see how you measure up to the following:
There are a lot of people I run into every day who have simply taken themselves out of the game. I bet you run into them, too.
I’m talking about the people who have simply stopped giving it their all. I’m talking about the people who have stopped playing to win…
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