You Sleep When You Die

Thanks to Jim Maxfield and @HarilaosMichael for providing two of last week’s top questions. Remember, get your questions about advertising, business, the economy and more answered every Wednesday by posting comments to blog posts or, better yet, on Twitter via #askjz.

“Jordon, give us your business perspective on the U.S. debt issue.”

“I’ve been following what people like Robert Prechter and Marc Faber have been saying about the world economy. What’s your take?”

Thanks to Ed Ethridge for providing one of last week’s top questions. Remember, get your questions about advertising, business, the economy and more answered every Wednesday by posting comments to blog posts or, better yet, on Twitter via #askjz.

“What is your response to Jonathan Salem Baskin’s recent Ad Age article, “What If Giving Up Your Brand Really Means Giving Up?” If the trend is moving towards NOT trusting the people we engage with through social media platforms, how will advertisers and marketers adjust? And will it even still be relevant?

You’ve always espoused growing a brand while simultaneously driving traffic and sales. Where does social media fit into this Brandtailing pyramid?”

I have made a career out of speaking my mind – and saying things that are not always viewed as popular. I’ve never done it simply to hear myself speak. Rather, my hope is to always trigger and provoke other peoples’ points of view, especially if they differ from my own. I never run from challenge. Instead I run to it. Why? I have always believed that the best business ideas and solutions come from working through points of conflict, not simply finding the greatest common point of agreement.

I’ve been blogging for almost a year now. Thank you to those of you who have faithfully kept up with the blog from the beginning, and welcome to those of you who are newcomers. If you know anyone who is interested in hearing my no-b.s. way of telling it like it is, this is the blog for them. So please help spread the word among your social networking sites. I promise to continue offering my opinions on everything ad-related, business-related and more.

Also, if you like what you read here, make sure to follow me on Twitter @JZspeaks